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CLIENT: University of Michigan Hillel
ROLE: Graphic Design, Editorial
SPECS: 5.5"x8.5", 16 Pages, Color, Book
Leader's Trip - Guide Book
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In conceptualizing and executing this project, I leveraged a palette synonymous with Michigan Hillel to anchor the guidebook's design in both the institution's esteemed identity and the exuberance of Israeli culture. The harmonious integration of these elements married the university's brand with an international experience, crafting a unique and purposeful design that resonates with the travelers and proudly represents the mission of the organization.
Drawing inspiration from the vibrant hues and dynamic spirit of Tel Aviv—vividly captured on the guidebook's cover—this guidebook is crafted to provide an enriching tapestry of cultural insight alongside practical information. It encompasses a curated selection of student biographies that bring personal narratives to the forefront, enriching the collective experience of the group. The pages contain detailed geographical knowledge that helps the reader navigate the rich landscapes of Israel with confidence and curiosity. Additionally, it includes a useful Hebrew language section with key phrases and translations, bridging communication gaps and fostering deeper engagement with the local community.
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Throughout the guidebook, thoughtfully designed spaces are allocated for reflections and notes, allowing each leader to capture and immortalize their personal journey.
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